From the second he heard Erik B and Rakim, Bandbasher CEO DeCarlos Garrison knew he wanted to be in the music business. He joined a few hip hop groups as a young man, but then, while studying to be an engineer, he found his true calling: management and deal making.
... He scored a job with Def Jam, promoting their artists in his local community. He’d drop into phone meetings at the label, absorbing everything he could about all facets of the business. He forged ahead as a manager in his own right.
Garrison was soon managing several groups, one of which scored a Top 40 hit. He closed big deals, travelled frequently. Then, Garrison met his future business partner, Gleb Teper, a developer whose family came to Florida from the Black Sea port of Odessa. They wound up chatting one day and struck up a friendship that blossomed into a working collaboration. Together, they bashed out Bandbasher: a digital platform which helps users perfect their music business acumen, keep all assets handy, monitor social feeds, analyze the impact of promotional pushes, and deal with finances.
Bandbasher’s video-based learning resources cover a variety of subjects, including branding, collaboration, budgeting, project management, distribution, networking, music videos, and record deals. When users are ready to put lessons into action, Bandbasher acts as a master control hub. Teper adds, "Our goal with artists is to help them conduct themselves as a business, with both the right knowledge and the right tools.”